Bankwest launches ‘Just Enough Bank’ brand platform via Bear Meets Eagle On Fire
March 24 2025, 9:37 am | | No Comments
After reimagining its entire banking experience, Bankwest has partnered with creative studio Bear Meets Eagle On Fire to…
WA’s Rikki Burns, Paula Keamy, Sara Oteri and Dav Tabeshfar to sit on 2025 AWARD jury
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Oteri is on the Advertising Communications jury, which is chaired by Perth ex-pat and BMF Australia's, Stephen De Wolf.
Kaye Guthrie Adonis launches her new AW25 Collection & jewellery Launch – ‘HUMAN RACE’
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Expect killer looks, fresh beats, and flowing drinks . Come for the fashion, stay for the vibes.
Social Meteor dishes up success for Harvey Beef’s ‘Worth It’ platform alongside Marketforce and Carat
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“We chose to integrate an ASMR element to give the viewer a sense of immersion while viewing.”
Bestads Best of the Week Reviewed by Pedro Americo, Executive CD, Fraser, Berlin
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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...
Seven West Media recognises Longreach’s Kate Tottman as their Agency All-Stars Winner
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Tottman is the standout performer for February, playing a crucial role in securing key opportunities.
LIA 2025: Get 25% Off Entry Fees Before June 10
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25% discount on entry fees through 10th June, 2025.
AWARD announces line-up of Jury Chairs and Jurors for the 46th AWARD Awards
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The Australasian Writers and Art Directors (AWARD) has unveiled its panel of Jury Chairs and jurors for the 46th AWARD
British cops embark on a new beat down under
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A gripping new real-life series, West Coast Cops, premieres Friday, March 28, at 7.30pm on Channel 9 and 9Now.
Bankwest launches ‘Just Enough Bank’ brand platform via Bear Meets Eagle On Fire
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The campaign kicks off with a series of charmingly off-beat spots and a visually striking out-of-home campaign that rol
Join the PADC this Friday 28th for the 2025 AGM and first PADC-U-There event of the year
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The night is generously supported by Lawson Flats, Otherside Brewery, and Vasse Felix.
Seen+Noted: From NYC to Sydney, Heineken launches search to find new pub owner for McLoughlin’s Bar in global campaign
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Leading global beer brand Heineken has launched a worldwide recruitment campaign to help independent Irish pub owner...
Campaign Brief’s The Work 2025 opens for entries: Free to enter – Deadline May 20th
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The Call for Entries to Campaign Brief’s The Work 2025 is out and it’s FREE to enter. Final Deadline is May 20th.
Chris Toth joins Unify from oOh!media
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Toth said: “I’ve always been passionate about the digital landscape, the fastest-growing media channel."
Future Lions 2025: AKQA’s Global Creative Competition Returns for Its 20th Year
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Celebrating 20 years, AKQA & The Wall Street Journal invite next generation of visionaries to reimagine what's possible.
The Nightly shines the spotlight On Tomorrow
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The Nightly On Tomorrow includes interviews with Fortescue Chairman Andrew Forrest, Sea Forest founder Sam Elsom...
Top Jobs: Rare, KWP+Partners, Access Group Australia and Start Digital
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Both Rare and KWP+Partners are on the look out for a talented Account Manager to join their teams.
WAMA cracks open 2025 with a deep dive into the forces shaping consumer behaviour
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Keynote speaker Dan Krigstein unpacks how to become the brand of choice in a whiplash world, and WAMA reveals...
Please Wait Here: Your Utopia Will Be With You In A Minute – This Friday at The Mark, State Buildings
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Join SPACEMRKT’s Joel Benichou and Sarah Booth, alongside Block/2B’s Mark Braddock, this Friday to discuss...
Nine hosts annual industry leaders ladies lunch
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The event brought together 20 influential women from across the Perth media landscape for an afternoon of networking...
MAD STARS Korea opens applications for the Young Stars MAD Competition 2025
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Participants will compete in an online preliminary round, and finalists will be announced on June 10.
Bestads Best of the Week Reviewed by Rosie Bardales, Chief Creative Officer, VML, New York
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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...
Healthy Mind Menu supports hospitality workers with online course produced by MITP Agency
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From this framework, MITP Agency produced 16 video modules with exercises, worksheets and presentations to educate...
Peter Kirk’s Spikes Asia Diary: Why Aussie Ads Need to Break Out of Their Comfort Zone
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Peter Kirk, Founder and Creative Director of Indigenous Australian-led creative consultancy, Campfire X recently...
Local pharmacy seizes St. Patrick’s Day hangovers to promote “Berocca Day” via Likeable Creative
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Subiaco's St Francis Pharmacy knew this could be a big day for sales of Berocca, and welcomed the opportunity...
IAB Australia, in partnership with Initiative Perth, host inaugural event in Western Australia
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The event was made possible through the generous support of sponsors JCDecaux, ARN, Media Tonic and News Corp Australia.
Western Australia’s advertising industry to sleep rough for the inaugural Oasis Sleepout
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Nova's Antonell Doyle was the first to commit and said: “I’m looking forward to helping raise funds for Oasis House."
2025 Campaign Brief WA Awards: Deadline extended for Digital Agency, Challenger Agency, Ad Person, Advertiser, Supernova, Marketing Executive and Agency of the Year
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This year the awards will once again be on the big stage on May 16th at the 2025 Oasis Ball at Crown Perth Ballroom.
Seen+Noted: WHISKAS turns ‘cat haters’ into ‘cat lovers’ in bold new adoption campaign
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WHISKAS is turning self proclaimed ‘cat haters’ into ‘cat lovers’ through an innovative new program.
Damon Stapleton: Advertising. How do you rob a bank without going into a bank?
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A blog by Damon Stapleton, Chief Creative Officer and Founder, Droga5 Aotearoa.
Distl elevates Andrea Sexton and Georgia Treacy + welcomes Tom Porter from the UK
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Porter joins as Web Solutions Manager following his move from England where he ran his own agency, Brand Atomic.
VML hosts Future 100 trend report session
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In an entertaining brekky session, Barry Walker and Andrew Kolb presented a curated selection of VML’s Future 100 key...
New York Festivals AME Awards to honour women’s impact in advertising effectiveness with launch of ‘AME WE Champion’ initiative and award
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AME Unveils the Prestigious AME WE Champion Effectiveness Award.
Last chance to enter the 2025 Campaign Brief WA Creative Awards: Submit by today, 5pm
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The 2025 Campaign Brief WA Awards will be announced at the Oasis Ball on Friday, May 16th at the Crown Perth Ballroom.
Block launches ‘Side by Side’ content platform for Kitchen Warehouse’s Wolstead
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Directed by Tim Thatcher of Armchair Safari Productions, known for his work with Matt Moran, Adam Liaw, Poh, Donna...
The Marketing Academy Australia reveals the 30 Scholars for the 2025 Scholarship Program
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Following an extensive and competitive three-stage selection process, The Marketing Academy Australia has unveiled...
Mark Braddock curates visual communications showcase for WA Design Now exhibition
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The featured studios include: Block, Gesture Systems, Mess Books, Nani Creative, Sam Price, StudioThinkTank, Swimtype...
Top Jobs: KWP+Partners, Access Group Australia, Start Digital and Rare
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NEW JOB ADDED - KWP+Partners are searching for a mid-senior level Account Manager.
Wildlings hires the experienced Kylie Pougnault in senior account director role
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Along with Pougnault, Wildlings also welcomes Perron Institute and Complete Group to its growing list of clients.
equ welcomes Kirsty O’Connell + Abbey Robinson
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Most recently, O’Connell spent six years at Sky UK, leading digital growth and maturity across the product portfolio.
Yahoo Academy announces Class of 2025: Kinesso Perth’s Adam Prandalos makes the cut
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Selected from Perth is Adam Prandalos, Activations Manager at Kinesso.
Want to win the Young Lions Film category? VML copywriter Jordan Ellis says this is key…
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Ellis, who relocated from VML Perth, won the Young Lions Australia’s Film competition last year.
Start partners with Joondalup Festival to launch spectacular 2025 season
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Beyond the digital realm, Start's creative team brought static graphics to life with out-of-home installations...
Bestads Best of the Week Reviewed by Nick Doring, Associate Creative Director, Publicis, Dublin
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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...
Network 10 joins Boomtown to grow regional media advertising spend in 2025
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Boomtown, the collective representing the nearly 10 million people living in regional Australia, has today announced...
Check out the action from last Friday’s Seven West Media AFL 9’s Challenge event
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“A huge thank you to our partners for being a part of this incredible event. The turnout was the best we have had."
Countdown to Young Lions Australia Competition – Registrations close tomorrow, March 11
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Registrations close tomorrow, March 11 - grab your teammate and register today.
Berlin picks up Murdoch University account
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The appointment ends the client's long term relationship with previous agency, VML Perth.
Seen+Noted: YSL Beauty’s powerful ‘Don’t Call It Love’ film asks the viewer if they saw the signs
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This IWD, YSL Beauty has released a thought-provoking campaign as part of their ‘Abuse Is Not Love’ program.
Seven unveils star-studded WA footy commentary team and live coverage from Optus Stadium
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Leading the charge is 7NEWS Perth Sports Presenter Ryan Daniels, alongside expert AFL commentator Mark Readings.
Seen+Noted: Axe launches hilarious long lasting campaign for those who take too long
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Teaming up once again with global creative agency LOLA MullenLowe, the new spot was directed by Andreas Nilsson.
Nine Perth continues partnership with HBF Run For A Reason, unveiling 2025 t-shirt design
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HBF Run For A Reason's 2025 t-shirt design was revealed to the public this week in the city.
Head of Production Johnathan Julius departs 303 MullenLowe
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"I now plan to be versatile, nimble and positive in this next step of my career," said JJ.
Short Back & Sidewalks launches transformative brand campaign via Wildlings
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The campaign was created by Wildlings with pro bono production support from Lush, Mauro Palmieri, and Soundbyte.
Triple M announces commentary lineup for the 2025 AFL season
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Triple M’s commentary box lineup features James Brayshaw, Kate McCarthy, Brian Taylor, Dale ‘Daisy’ Thomas, Jason...
CB Q&A: Alicent Wong, WoC Founders Network: “We are a network of ambitious, unapologetic women committed to building powerful tables that transform communities and industries”
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After a successful career in marketing and entrepreneurship, Ali launched The Women of Colour Founders Network in...
Less Than 10% F*ck That launches ‘The Fee Speech’ to tackle unpaid labour on International Women’s Day in new campaign via Clemenger BBDO
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Every year, corporations around the world host International Women’s Day events—but many still expect women to speak...
Inaugural OMA Creative Awards jury announced; Complimentary entries close this Friday 7 March
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The Outdoor Media Association has today announced its lineup of inaugural judges for the 2024 OMA Creative Awards - some
Top Jobs: Rare and Workhouse
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As the Art Director, you will work directly with our Creative Director to take work from brief to finished production.
Dapth unveils WA’s first website powered by Xperience by Kentico
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As the first digital specialists in WA to adopt and implement Xperience by Kentico (XbyK), Dapth continues to...
Nani Creative celebrates fifth birthday with a thank you to collaborators and supporters
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Nani opened its doors in February 2020. Five years on and they are growing their representational goals, creating...
“Language is a bridge, not a barrier”: Ethnolink Summit explores multilingual marketing
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Held at Pan Pacific Perth on Wednesday, 26 February 2025, the summit brought together more than 120 marketers and...
Bestads Best of the Week Reviewed by Pathida Akkarajindanon, ECD, Wolf BKK, Bangkok
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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...
Val Morgan bolsters group offering with two new solutions for agencies and brands
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Val Morgan's upfront roadshow ‘ValFronts 2025’ hit Perth, Thursday 27th February, at Cooee Next Door.
SBS seeks risk-taking and boundary-breaking ideas for its next factual hit with return of development initiative
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"We’re excited to once again be challenging creatives across the country to shock us and surprise audiences with..."
Initiative Australia expands national strategy team with slew of new hires and promotions
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Leading media agency Initiative has announced its new strategy team lineup, a combination of well-earned promotions...
Nils Leonard, acclaimed co-founder of Uncommon Creative Studio, appointed jury president of the 46th AWARD Awards
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"I’m super excited to see some of the amazing work coming out of the Asia-Pacific region and look forward to delving..."
Recording of Cannes Young Lions Masterclass now available; Registrations close March 11
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Missed last week's Young Lions Masterclass? It could be the game-changer between a decent entry and a winning one. Hoste
Perth expat creative Reed Collins leads Ogilvy to be named Asia’s Creative Network of the Year in the 2024 Campaign Brief Asia Creative Rankings
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In an impressive performance Ogilvy has 3 agencies that are in the overall Top 10 agency ranking.
Nine announces partnership with lightscape 2025
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Lightscape 2025 promises to be bigger, better and brighter than ever before, with the 2km trail becoming a luminous...
P!nk’s powerful anthem ‘What About Us’ is now the official soundtrack to US
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In a major win for the US Without Abuse campaign, P!nk’s global anthemic smash ‘What About Us’ will be the official...
Social Meteor recently reimagined Kleenheat’s ‘No Song and Dance’ platform for TikTok
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With over 3.3M views and more than 6K clicks to Kleenheat’s website, each video culminated in a simple yet impactful...
Match & Wood hosts 2025 annual conference in Margaret River
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The conference culminated with a special event at QT Perth, where Match & Wood invited local media partners for...
Bankwest unveils new app and website in major brand + CX overhaul
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Bankwest has built and launched a new banking app and website, kickstarting an overhaul of the Bankwest brand and its...
The Call for Entries to the 2025 Campaign Brief WA Creative Awards: Submit entries by March 7th
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The 2025 Campaign Brief WA Awards will be announced at the Oasis Ball on Friday, May 16th at the Crown Perth Ballroom.
2025 Campaign Brief WA Awards: Entries now open for Digital Agency, Challenger Agency, Ad Person, Advertiser, Supernova, Marketing Executive and Agency of the Year
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This year the awards will once again be on the big stage on May 16th at the 2025 Oasis Ball at Crown Perth Ballroom.
Howatson + Company named Campaign Brief Australia Agency of the Year and Special takes out the New Zealand Agency of the Year title
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One independent creative agency has not only maintained an impressive streak of account wins but also won big at interna
Last year’s Young Lions Australia winners to host free ‘Roadmap to Cannes Masterclass’ and live Q&A – Held online, today, February 27
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The free online session will feature special guest Imogen Hewitt, Chief Media Officer at Publicis Groupe...
The One Show AI judge Sherina Florence creates hip hop album to promote final deadline
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Sherina Florence, a leading independent ECD and AI-focused Futurist who is a member of this year’s first-ever...
Claire Aindow appointed permanent CEO of equ
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Aindow has been serving as acting CEO since mid 2024, and prior to that was Chief Financial Officer.
Astrida Rumbens celebrates 29 years with Dentsu
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From her early days at Media Shop to Mitchells, and now as part of Carat, Rumbens' journey has been one of growth...
The Brand Agency and Southern Cross Austereo go MEGA with the MSWA house takeover
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In addition to the Peta & Kymba House Takeover, SCA is further supporting the MSWA Mega Home Lottery with the Xav &...
AdSchool Semester 1 Now Open: Unveils new look for 2025, courses for a fast-changing industry
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Chapter's Hannah Muirhead will facilitate the Core Strategic Planning course in Perth.
UnLtd CEO Stephen Hunt steps down
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UnLtd, the social impact organisation for the media, marketing and advertising sector, has today announced the...
“All ideas can write history. The criteria is creativity.” Gerety Awards 2025 launches call for entries campaign via Inbrax Chile
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The early bird deadline fast approaches as the Gerety Awards launches its call for entries campaign created by Inbrax.
Bloom Digital picks up Silver award at the World Design Awards 2025
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"Receiving recognition from leading players in the global digital marketing arena for our achievements is thrilling.”
Top Jobs: Workhouse, Kiosk and Unify
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Our Subiaco location, close to transport and amenities, offers a modern open-plan working environment.
3 in 5 Australians use social media for brand discovery, rivalling search – Digital 2025 report
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Australians are more engaged on social than ever, using 6.5 different social media platforms each month.
The Brand Agency launches first campaign for Steel Blue Boots, highlighting “Real Comfort”
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The campaign leverages authentic customer testimonials to highlight the comfort of Steel Blue boots.
ACA announces Google as new marquee sponsor of the Australian Effie Awards
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The three-year partnership includes the development of a full program of events and initiatives to assist agencies...
Bestads Best of the Week Reviewed by Tom Murphy, CCO, VML North America
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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...
UNIFY wins ‘Greatest Small Business’ Award with La Vida Homes at the Australian TikTok Ad Awards
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"We are incredibly proud of all the hard work that Unify put into creating a successful TikTok ad strategy."
Team members step up at Gatecrasher
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This appointment coincides with Henry Billington being elevated to the position of Associate Creative Director.
WAMA peeks under the hood of consumer behaviour at their first breakfast for 2025
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Dan Krigstein, Director of The Growth Distillery and News Corp Australia's Growth Intelligence Centre, will feature...
CONNETIX appoints Ben Lawless-Jennings as Head of Marketing
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More recently, he served as Head of Marketing for LEGO Certified Stores and National Geographic Wear at Alquemie Group.
January health resolutions drive surge in health and fitness-related content – Ipsos iris data
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Australians also spent more time consuming health-related content in January. On average, users notched up 68 minutes...
JCDecaux launches new brand positioning ‘Be Seen. Be Remembered.’ via Howatson+Company
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Be Seen. Be Remembered. – More than visibility; lasting impact.
6PR ready to kick off 2025 with all the footy action from their top AFL lineup
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6PR hosted an industry launch event at The Point in East Perth, welcoming clients, partners and local media to...
Blank Walls opens new pop-up gallery in Raine Square, showcasing street art & mural culture
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The public is invited to experience The Roots exhibition and explore the Blank Walls pop-up gallery from March 2025.
7NEWS duo Rick Ardon and Susannah Carr draw massive crowds for 40 years celebration
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“It was fantastic to be able to celebrate this milestone with our viewers, without them we wouldn’t be here.”
IMAA marks five years with a packed Indie-Pendence Day Conference
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Held on February 19, the annual conference marked the fifth anniversary of the IMAA and was presented to a full house...
Block goes big in indulgent new Out-of-Home campaign for Denada
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“We loved Block’s idea of doing more—or everything—with the space we had."
Countdown to The One Show 2025 final entry deadline: next Friday, 28 February, 2025
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The final entry deadline is next Friday, February 28, 2025.
Start Partners with Top Up Wines to Uncork WA’s First Wine Awards
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Founded by Jamie Burnett (formerly of Good Drinks Australia, Gage Roads Brewing, ABC, and 6PR), Top Up was created...
Gage Roads celebrates coastal culture in new creative platform ‘Made for Yewww’ via VML
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VML has announced its new creative partnership with Gage Roads, makers of Australia’s #1 independent craft beer brand Si
Final day to enter AWARD School 2025
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From March to July, students complete 10 briefs that challenge them to develop breakthrough concepts for big-name...
IMAA celebrates five years of championing Australian independent media agency sector
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With more than 175 member agencies, along with 45 major media partners and support from several industry associations.
Bonfire campaign targets marketers with a cheeky reminder that programmatic advertising can help find their audiences
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Spanning more than 50 unique assets, this campaign uses a specific programmatic media buy...
Block elevates Kitchen Warehouse’s Wolstead brand with a confident new identity
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Results demonstrate the power of the rebrand, with sales of Wolstead up over 50% vs last year.
Juicebox elevates Rhett Ardon to Digital Strategy Director
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“We are excited to see Rhett take on this new role and continue to drive innovation at Juicebox."
Bestads Best of the Week Reviewed by Carmen Love, independent ECD and writer, Paris
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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...
Boomtown Masterclass: WPP’s Katie Rigg-Smith urges marketers to rethink regional advertising
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WPP AUNZ Chief Strategy Officer Katie Rigg-Smith has highlighted the importance of including regional Australia on...
Guru Productions unveil HQ signage
1 Comment
“We have a tremendous relationship with Nine in Perth and the broader Nine Network, and we look forward to further..."
Market Creations Agency leads new digital solutions for South Australian local governments
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“We’ve been doing what we do for a long time now and we’ve developed close relationships with local governments..."
Grill The Marketer is back for 2025, hosting 1st interstate guest, Zeina Khodr
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This year’s first guest is also the first interstate panellist, Zeina Khodr, Chief Spark & Founder of Paper + Spark.
West Coast Eagles members to beat the heat with MyPlace partnership
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“This partnership aligns two iconic Australian brands that are committed to giving back to the community,” Mr Devoy said
Match & Wood’s Jodie Allen named Seven West Media’s first Agency All-Star winner for 2025
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“Jodie is an absolute gem. Proactive, welcoming and supportive, she makes collaboration a breeze."
Get ready to shine as ‘Oasis Ball, On Broadway’ rolls out the red carpet on Friday, 16 May 2025
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The Oasis Project supports young people between the ages of 16 and 25 who are marginalised and disadvantaged...
Top Jobs: Workhouse, Kiosk and Unify
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NEW JOBS - Workhouse is seeking an experienced Full Stack Developer who can bring their expertise to their national...
OMA launches new Creative Awards to showcase best in OOH creativity: Deadline 7 March
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This year’s Grand Prix-winning creative team (of two) will be awarded a trip to the prestigious 2025 Cannes Lions...
SBS calls on brands and creative agencies to enter the SBS Media Sustainability Challenge for a chance to win $500K in advertising inventory
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Challenge offers brands + agencies $500k in ad inventory for the best TV creative normalising sustainable behaviour.
IAB Australia releases video ad format matrix to support media planners and buyers
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To help buyers and planners more easily understand which environments specific video assets can run.
Juicebox’s Andrew Stone to join Accessibility jury for the Australian Web Awards
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Stone’s appointment as an AWA judge reflects his extensive experience in web development and accessibility advocacy.
Beautiful Pictures welcomes directing duo Underpants to its directors’ roster
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With backgrounds in design, illustration and fine arts, Paul and Rachel – aka Underpants – are veritable visual...
Eloise Cribb and Alex Rose join The Brand Agency account service team
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Cribb joins after seven years at 303 MullenLowe where she headed up the agency’s largest client, Lotterywest.
Mural Media unveils its first large-scale mural advertising site in Karratha
1 Comment
Mural Media’s new site, in the centre of town, offers a new way to cut-through and stand out.
Make Smoking History marks 25 year anniversary with Gatecrasher campaign showing how a cancer diagnosis affects a person’s community
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Reid said: “The concept for the ‘How To Tell You’ campaign was developed from research with people who smoke."
Major milestones for Perth is OK! with launch of daily newsletter and over 100,000 subscribers
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In the past 30 days alone, the newsletter delivered over 2 millions emails, with more than 821,700 opened emails.
Media Stable’s #MeetTheMedia event turns 10 this year – discounted tickets until the end of Feb
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In celebration of 10 years, for the rest of February, ticket prices have returned to the same price it costed in 2015.
Seen+Noted: US breast cancer survivor clinic Perky launches ‘Third Nipple’ campaign to fight against social media censorship
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Global Brief - Droga5 New York has partnered with Perky, a San Antonio-based breast cancer survivor clinic, to launch...
Entries now open for the 2025 Australian Effie Awards: On-time entries close Monday 12 May
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Entries for the 2025 Australian Effie Awards are now open, spotlighting the year’s most effective campaigns and the...
AWARD School 2024 top student Sarah Cassell joins 303 MullenLowe Perth
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Cassell was named 2024's AWARD School top student nationally from more than 200 students.
Bestads Best of the Week Reviewed by Jen Speirs, Chief Creative Officer, Droga5, Dublin
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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...
Nike and W+K Portland win 2025 Super Clio for the most creative ad to air during Super Bowl LIX
1 Comment
Nike's “So Win” spot from Wieden+Kennedy Portland, was named this year’s Super Clio Winner.
Dapth previews new positioning with partners and collaborators
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On Thursday February 6, Dapth brought together 40+ people from a range of business sectors including digital...
Kristy Mansfield joins Media Tonic
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More recently, Mansfield was Direct Team Leader with Nova Entertainment Perth.
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