Block elevates Kitchen Warehouse’s Wolstead brand with a confident new identity
February 18 2025, 2:10 pm | | No Comments
National retailer Kitchen Warehouse’s performance cookware brand, Wolstead, has unveiled a bold new identity, crafted …
Last year’s Young Lions Australia winners to host free ‘Roadmap to Cannes Masterclass’ and live Q&A – Held online, next Thursday, February 27
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A team of 2024 Young Lions Australia winners will host a free online masterclass 'Roadmap to Cannes' next Thurs Feb 27.
Top Jobs: Workhouse, Kiosk and Unify
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Our Subiaco location, close to transport and amenities, offers a modern open-plan working environment.
Bonfire campaign targets marketers with a cheeky reminder that programmatic advertising can help find their audiences
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Spanning more than 50 unique assets, this campaign uses a specific programmatic media buy...
IMAA celebrates five years of championing Australian independent media agency sector
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With more than 175 member agencies, along with 45 major media partners and support from several industry associations.
Final days to enter AWARD School 2025: Deadline this Thursday, February 20
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From March to July, students complete 10 briefs that challenge them to develop breakthrough concepts for big-name...
2025 Campaign Brief WA Awards: Entries now open for Digital Agency, Challenger Agency, Ad Person, Advertiser, Supernova, Marketing Executive and Agency of the Year
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This year the awards will once again be on the big stage on May 16th at the 2025 Oasis Ball at Crown Perth Ballroom.
The Call for Entries to the 2025 Campaign Brief WA Creative Awards: Submit entries by March 7th
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The 2025 Campaign Brief WA Awards will be announced at the Oasis Ball on Friday, May 16th at the Crown Perth Ballroom.
Block elevates Kitchen Warehouse’s Wolstead brand with a confident new identity
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Results demonstrate the power of the rebrand, with sales of Wolstead up over 50% vs last year.
Juicebox elevates Rhett Ardon to Digital Strategy Director
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“We are excited to see Rhett take on this new role and continue to drive innovation at Juicebox."
Bestads Best of the Week Reviewed by Carmen Love, independent ECD and writer, Paris
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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...
Boomtown Masterclass: WPP’s Katie Rigg-Smith urges marketers to rethink regional advertising
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WPP AUNZ Chief Strategy Officer Katie Rigg-Smith has highlighted the importance of including regional Australia on...
Guru Productions unveil HQ signage
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“We have a tremendous relationship with Nine in Perth and the broader Nine Network, and we look forward to further..."
Market Creations Agency leads new digital solutions for South Australian local governments
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“We’ve been doing what we do for a long time now and we’ve developed close relationships with local governments..."
Grill The Marketer is back for 2025, hosting 1st interstate guest, Zeina Khodr
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This year’s first guest is also the first interstate panellist, Zeina Khodr, Chief Spark & Founder of Paper + Spark.
West Coast Eagles members to beat the heat with MyPlace partnership
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“This partnership aligns two iconic Australian brands that are committed to giving back to the community,” Mr Devoy said
Match & Wood’s Jodie Allen named Seven West Media’s first Agency All-Star winner for 2025
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“Jodie is an absolute gem. Proactive, welcoming and supportive, she makes collaboration a breeze."
Get ready to shine as ‘Oasis Ball, On Broadway’ rolls out the red carpet on Friday, 16 May 2025
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The Oasis Project supports young people between the ages of 16 and 25 who are marginalised and disadvantaged...
Top Jobs: Workhouse, Kiosk and Unify
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NEW JOBS - Workhouse is seeking an experienced Full Stack Developer who can bring their expertise to their national...
OMA launches new Creative Awards to showcase best in OOH creativity
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This year’s Grand Prix-winning creative team (of two) will be awarded a trip to the prestigious 2025 Cannes Lions...
SBS calls on brands and creative agencies to enter the SBS Media Sustainability Challenge for a chance to win $500K in advertising inventory
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Challenge offers brands + agencies $500k in ad inventory for the best TV creative normalising sustainable behaviour.
IAB Australia releases video ad format matrix to support media planners and buyers
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To help buyers and planners more easily understand which environments specific video assets can run.
Juicebox’s Andrew Stone to join Accessibility jury for the Australian Web Awards
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Stone’s appointment as an AWA judge reflects his extensive experience in web development and accessibility advocacy.
Beautiful Pictures welcomes directing duo Underpants to its directors’ roster
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With backgrounds in design, illustration and fine arts, Paul and Rachel – aka Underpants – are veritable visual...
Eloise Cribb and Alex Rose join The Brand Agency account service team
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Cribb joins after seven years at 303 MullenLowe where she headed up the agency’s largest client, Lotterywest.
Mural Media unveils its first large-scale mural advertising site in Karratha
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Mural Media’s new site, in the centre of town, offers a new way to cut-through and stand out.
Make Smoking History marks 25 year anniversary with Gatecrasher campaign showing how a cancer diagnosis affects a person’s community
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Reid said: “The concept for the ‘How To Tell You’ campaign was developed from research with people who smoke."
Major milestones for Perth is OK! with launch of daily newsletter and over 100,000 subscribers
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In the past 30 days alone, the newsletter delivered over 2 millions emails, with more than 821,700 opened emails.
Media Stable’s #MeetTheMedia event turns 10 this year – discounted tickets until the end of Feb
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In celebration of 10 years, for the rest of February, ticket prices have returned to the same price it costed in 2015.
Seen+Noted: US breast cancer survivor clinic Perky launches ‘Third Nipple’ campaign to fight against social media censorship
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Global Brief - Droga5 New York has partnered with Perky, a San Antonio-based breast cancer survivor clinic, to launch...
Entries now open for the 2025 Australian Effie Awards: On-time entries close Monday 12 May
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Entries for the 2025 Australian Effie Awards are now open, spotlighting the year’s most effective campaigns and the...
AWARD School 2024 top student Sarah Cassell joins 303 MullenLowe Perth
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Cassell was named 2024's AWARD School top student nationally from more than 200 students.
Bestads Best of the Week Reviewed by Jen Speirs, Chief Creative Officer, Droga5, Dublin
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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...
Nike and W+K Portland win 2025 Super Clio for the most creative ad to air during Super Bowl LIX
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Nike's “So Win” spot from Wieden+Kennedy Portland, was named this year’s Super Clio Winner.
Dapth previews new positioning with partners and collaborators
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On Thursday February 6, Dapth brought together 40+ people from a range of business sectors including digital...
Kristy Mansfield joins Media Tonic
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More recently, Mansfield was Direct Team Leader with Nova Entertainment Perth.
PADC’s launches first Commune event for 2025 – ‘Indigenous Creativity – Behind the lens’
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The event will be held at Lawson Flats this Thursday, 13th February, from 8.30am.
“Drink Driving? Not worth the ‘beeping’ risk” for Road Safety Commission via Gatecrasher
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The creative executions take the familiar sound of the censorship ‘beep’ and match it to the ‘beep’ of the breathalyser.
Nominations now open for 2025 Yahoo Academy
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Confirmed workshop hosts include: Rob Campbell, Simone Gupta, Lucio Ribeiro and Greg ‘Sparrow’ Graham.
7NEWS Perth’s Rick Ardon and Susannah Carr celebrate 40-year partnership
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“Thank you for your exceptional commitment, and for making history with us for 40 incredible years.”
Beautiful Pictures welcomes Edwin McGill to directors’ roster
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McGill has worked with many major international and local brands, including BYD, Ford, RACV, Old Spice, Toyota...
All in on WA: Fremantle and Kleenheat join forces
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The Dockers and Kleenheat have signed a two-year partnership that will benefit the Club and Kleenheat customers.
Ben Cousins to join Mix94.5’s breakfast radio show Pete & Kymba for 2025
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After winning over listeners with his weekly ‘Bensday Wednesday’ segments, Cousins will join the breaky team...
Bloom Digital awarded Best Small SEO Agency at the 2025 APAC Search Awards
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The APAC Awards cap off a record growth year for Bloom Digital, and follow a string of national and international...
Cinema summer admissions up 9% on 2024
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The strong slate has also helped contribute to the strongest January box office delivery since 2020.
Initiative recognises Seven West Media’s Siahn Nardi as 2024 Media Partner of the Year
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Nardi said: “I’m still so overwhelmed but full of gratitude to be recognised for this award."
Oasis Committee returns stronger than ever for 2025 ball: Set for Friday 16 May
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“The response to join the Committee after the 2024 event was truly overwhelming,” Testa said.
Top Jobs: Kiosk, Unify and Kitchen Warehouse
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You’ll be joining Unify’s existing SEO team on the digital battleground, tasked with delivering tangible organic...
Want to buy an Ad Agency?
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The agency has a history that dates back 25+ years. Revenue is listed as $3,450,000 and profits of around $1,100,000.
Call for Entries to the 2025 Campaign Brief WA Awards to be released Monday February 17th
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If you are considering entering the awards, begin your preparations and look for the detailed call for entries next week
One of the world’s largest sporting events hits The Seven Network live and free this Monday
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Seven’s exclusive coverage kicks off on Monday 10 February from 6.00am Perth time on 7mate and 7plus Sport.
Perth is OK! welcomes Sophie Ferguson to its team as Social Media Video Creator
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"I’ve admired the brand for many years, and it’s an absolute privilege to be back home in WA..."
Seen+Noted: Uber Eats and Matthew McConaughey rewrite football history in new Super Bowl ad
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McConaughey reimagines the origins of the sport with the theory that football was invented to sell food.
Seen+Noted: Top artists team with WPP and Amazon Music for ‘Louder Than Cancer’ campaign
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Amazon Music and WPP have today unveiled 'Louder Than Cancer', a groundbreaking initiative uniting top global artists...
The Working with Cancer Pledge launches Screening Time Off with leading global companies to remove workplace barriers to preventive care
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La Fondation Publicis is joined in this mission by actor and breast cancer advocate Jenna Fischer, who is lending her...
Western Australia Electoral Commission elects Rare for 2025 state election campaign
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Rare worked with Rhythm Films to create the suite of videos, including two action-packed shoot days...
Bestads Best of the Week Reviewed by Hope Nardini, Global Executive Creative Director, Grey
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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...
New campaign by Road Safety Commission and The Brand Agency urges WA to ditch distractions
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The “Headstone Phone” installation will be located within Yagan Square Perth, between 31 January and 7 Feb...
AWARD School Virtual Info Night: Tonight Tuesday 4 Feb, 7:00pm-8:00pm AEDT on Zoom
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The free, one-hour online event is essential for anyone looking to sharpen their creative skills and craft a winning...
Block ignites curiosity in new campaign for Perth Institute of Contemporary Arts
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“Usually in advertising, we’re solving problems, but what happens when the questions themselves are the product?”
Uber Eats teases Super Bowl LIX ad with Martha Stewart, Matthew McConaughey and Charli XCX
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Uber Eats is gearing up for its fifth consecutive Super Bowl appearance with a campaign featuring culinary legend...
IMAA announces 45 media partners for 2025, including 7 new partners
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The IMAA has announced new partners atn, Channel Factory, DoubleVerify, REA Group, Uber Advertising, Urban List, and...
Vale creative legend John McCabe: “John was a one-off. It was difficult not to love him”
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Many in the industry on both sides of the Tasman, and some in the US, will be saddened to hear of the passing of
Travis Weerts rejoins digital marketing agency Dilate Digital as Head of Technology
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Weerts originally joined Dilate in 2018 and was a pivotal part of that early chapter.
YouGov’s latest rankings names Bunnings best brand of 2025 by Australians
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The rankings also spotlight the brands that have made the most significant improvements over the past year.
TikTok Ad Awards announces Unify Digital as Finalist for work on La Vida Homes
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La Vida Homes is one of only three brands shortlisted, with its campaign beating off competition and content from...
Anthologie partners with No Place for Poverty to make a lasting impact on poverty in WA
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To make this vision actionable, Anthologie have been developing a cohesive brand and communications toolkit designed...
Rethinking Work: Industry leaders weigh in on workplace flexibility in the creative industry
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The conversation surrounding workplace flexibility remains a central focus in Adland, especially in light of WPP’s...
Seen+Noted: “Take me back to the 80s” as Cher turns back thyme in latest Uber Eats campaign
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Cher, often dubbed "The Goddess of Pop", is lending her globally renowned visage and voice to the latest Uber Eats ad.
Seen+Noted: Vodka Cruiser launches new ‘Bold Choice’ brand platform in Australia with spontaneous social experiment
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Vodka Cruiser has unveiled its new brand platform ‘Bold Choice’, with a spontaneous social experiment that puts...
equ’s Kristy Sachse: Demystifying data by design
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I’ve spent the last five years working closely with data teams, even stepping into a leadership role in data...
Bestads Best of the Week Reviewed by Adam Bodfish, ECD, McCann Birmingham
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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...
Top Jobs: Wildlings, Kitchen Warehouse and Breast Cancer Care WA
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Breast Cancer Care WA are seeking a Marketing Coordinator - Applications close Friday, 31 January.
Optus puts creative account up for pitch
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Optus has launched a review of its creative agency partners.
WA Liberal Party unveils new 2025 State Election campaign via Jungle Creative and Mass Media
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Conceptualised by Niall Stephen and directed by Daniel Oreskovich, Jungle Creative set out to produce a campaign...
Publicis Groupe ANZ acquires independent media agency Atomic 212°
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Publicis Groupe ANZ has today announced the acquisition of full-service media agency Atomic 212°.
ESPN helps Aussies and Kiwis solve Super Bowl fever in latest ‘Super Bowl Sickie’ campaign
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With Super Bowl LIX airing on Monday February 10 in Australia and New Zealand, ESPN is helping sports fans get...
Seen+Noted: Uber and London Gatwick show travellers ‘You’re Almost There’ in new work
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Uber has unveiled over 2,500 branded assets at London Gatwick via Mother London.
D&AD Awards 2025 now open for entries; enter before 5 February to receive 20% off
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D&AD exists to stimulate, enable and award creative excellence in design and advertising. Considered by many the world’s
Australian retail giant Myer consolidates creative & production with Howatson+Company
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The appointment ends Myer's decade long agency relationship with Clemenger BBDO in Australia.
9News Perth special ‘Jailed In Japan’ tells the story of jailed West Australian grandmother
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“Judges say she was part of a conspiracy, her daughters say she’s telling the truth. Either way it’s a hell of a story.”
Jamie Scott on the balancing act of chemistry, collaboration and creativity in the workplace
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By Jamie Scott, group managing director of independent agency Showpony Advertising.
Matt Barbelli from Wonderful: “What Story Is Your Brand Telling This Australia Day?”
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By Matt Barbelli, founder and director, Wonderful Digital.
MSWA expands “Life Not Limits” campaign via The Brand Agency with inspiring new stories
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The campaign features inspiring individuals like Holly, who conquers mountains and bush trails despite living with...
Automotive category surges in December as readers research end of year sales and new model releases – Ipsos iris data
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Overall, the Automotive category rose +5.3% in December 2024 which was the highest audience for the Automotive...
Local media party at Nine Perth’s big launch of Married At First Sight 2025
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The team from Sealink also donated a special door prize, with Luke Masala from The Brand Agency winning...
Top Jobs: Wildlings, Kitchen Warehouse, Breast Cancer Care WA and Perth Symphony Orchestra
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Breast Cancer Care WA are hiring a Marketing Coordinator - Applications close 31 January 2025.
OMO invites Aussies and Kiwis to come back to sport via 303 MullenLowe Sydney campaign directed by perth expat director Dave Wood
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Laundry detergent brand OMO is urging Aussies and Kiwi to get back into sport in its latest trams-Tasman campaign...
‘Commonwealth Tok’ – How a brief US ban sparked a movement for local creators
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The recent short-lived TikTok ban in the United States has offered the advertising and marketing industry a unique...
Bestads Best of the Week Reviewed by Andrea Siqueira, CCO / partner, AMPFY, São Paulo
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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...
Seven West Media recognises Tia Sullivan from Initiative as their Agency All-Stars Winner
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Sullivan is the worthy winner for December, as a strong advocate for SWM, particularly in her work with Lotterywest.
The Seven Network and SCA partner to support the launch of Australian Idol 2025
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The Seven Network has partnered with SCA’s The Pete and Kymba Show to launch an exciting watch-and-win competition.
Karen Halligan appointed as chair of UnLtd
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UnLtd, the industry’s social purpose organisation, has appointed Karen Halligan as the new chair of the UnLtd board...
McDonald’s Australia adds Wieden+Kennedy to agency roster, joining DDB, OMD, Akcelo + Digitas
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McDonald's Australia has confirmed that US agency Wieden+Kennedy has been added to its creative agency roster.
‘Edu-Tainment’, regionality, purposeful marketing and data-driven approaches – IMAA releases 2025 Future Trends and Insights Report
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The IMAA's latest comprehensive report explores the media trends set to dominate the industry in 2025.
SCA reveals national 2025 programming slate alongside advertising and technology initiatives
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Xav Ellis and Katie Lamb will return to breakfast on 92.9 Triple M in 2025 as Triple M Breakfast with Xav & Katie.
Creative agencies join Dylan Alcott Foundation’s Shift 20 Initiative in support of disability representation in advertising and marketing
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The Dylan Alcott Foundation’s Shift 20 Initiative has expanded its focus to include agencies with 14 Australian...
Seen+Noted: BONDS tackles chafing in ‘Goodbye Friction’ campaign via Special Australia
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BONDS has announced the launch of its new 'Goodbye Friction' platform via Special, to promote the underwear and...
Initiative promotes Tom Dodd to the position of chief strategy director
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Media agency Initiative has announced the appointment of Tom Dodd (above left) as chief strategy officer.
NewTechWood teams up with AT Creative for ‘Build with the Benchmark’ campaign
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The campaign features three commercials, airing across TV and social media, along with static posts.
Seven’s summer of cricket set to continue with Australia’s tour of Sri Lanka
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Live, free and exclusive from Wednesday, 29 January on Seven and 7plus Sport.
WARC releases The Future of Media 2025: Defined by abundance, driven by algorithms
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“Today, media is so vast, so complex, and so changeable, that it can be difficult for brands to make sense of it all."
Young Directors Award 2025 launches call for entries: Early bird deadline Friday, 28 February
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The Young Director Award 2025 is now officially open for entries in partnership with shots. The YDA attracts hundreds...
NYF Advertising Awards launches 2025 call for entries campaign ‘No BS Allowed’ via Grey NY
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The New York Festivals Advertising Awards is now officially open for entries for the 2025 competition.
Seven and LIV Golf announce multi-year extension
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The world’s first global team golf league will return to Seven live and free in 2025 and beyond.
Top Jobs: Wildlings, Perth Symphony Orchestra, Breast Cancer Care WA and Kitchen Warehouse
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Wildlings are looking for Account Managers and Account Directors who value the creative process and client...
Sunday Afternoon New York’s Juan Carlos Pagan Creates Branding For Young Ones Student Awards: Entry deadline March 14th
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Entries are now being accepted, with the regular deadline of February 28, 2025, and final deadline of March 14, 2025.
Learn how to craft a standout application at AWARD School Virtual Info Night on Tuesday Feb 4
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Hear from top creatives and AWARD School Heads as they reveal everything you need to know about this year’s course.
Clockwork Films WA and cowboys bring a fresh take on mental health awareness
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“Gen Z is generally pretty savvy when it comes to mental health. For 20Talk, this campaign is about extending that..."
AWARD School announces 2025 speakers + tutors
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AWARD School has unveiled its 2025 lineup of creative heavyweights, featuring top ECDs and CDs from global creative...
Publicis Groupe merges Leo Burnett and the Publicis Worldwide networks to form Leo
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The new Leo network will unite 130 agencies and 15,000 employees across 90 countries under a single leadership team...
AdFest extends 2025 entry deadline – New deadline Friday January 17th
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ADFEST 2025 will be held at PEACH, Royal Cliff Hotels Group in Pattaya, Thailand from the 20th to 22nd of March.
Countdown to Young Lions Australia Competition – Registrations close Tuesday, March 11
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Early bird entries may have closed, but there’s still time to sign up for this year's Young Lions Australia...
Bestads Best of the Week Reviewed by Gabriel Schmitt, Global Chief Creative Officer, Grey
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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...
Cancer Council WA’s UV campaign shines light on hidden skin cancer danger
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With funding from the North Metropolitan Health Service, the campaign will run until March 2025.
WPP introduces global return to office directive
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"I believe that we do our best work when we are together in person. It's easier to learn from each other..."
Western Sydney Ad School offers an online creative advertising course for people who can’t afford a creative advertising course; enrol now
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“WSAS is for those students who are disadvantaged by not living in the Eastern Suburbs of Sydney, don’t know anyone in t
Seen+Noted: Bias starts with a name says People Like Us in campaign via Worth Your While highlighting ethnicity pay gap in the UK
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Does what you’re called actually matter? Yes, says a powerful new campaign for UK workplace equality champions People Li
Australian Lamb skewers the comments section in 2025 blockbuster summer campaign via Droga5
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Australian Lamb is back. And this year, the summer campaign is skewering the online comments dividing our nation. Create
Australia vs India’s Border-Gavaskar Trophy Test Series: WA summer’s #1 sport
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The five Test series between the two teams attracted an average total TV audience of 96,000 Western Australians...
Cancer Council WA congratulates the South Australian Government for restricting unhealthy food advertising on transit assets
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Cancer Council WA called on the Cook Government to build on and introduce a similar policy...
Seen+Noted: Shane Warne’s Legacy Beats On in heartfelt film that launched during Boxing Day cricket test match at the MCG
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During the sold-out Boxing Day Test at the MCG, The Shane Warne Legacy will debut ‘Don’t Waste a Beat’—a heartfelt film
Wunan Media and AT Creative team up with KCLS and MWRC to launch ‘US is Better Without Abuse’ campaign in the Kimberley
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Shot over the course of a week, a lean crew of five travelled to Broome, Kununurra, and Fitzroy Crossing to...
Top Jobs: Plico and Cancer Council WA
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At Plico, we’re passionate about our purpose and thrive on innovation, collaboration, and making a difference.
Nine Perth promotes Michael Genovese to the role of TV News Director
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Genovese will oversee the TV Newsroom in Perth after acting in the role for the past three months.
Anglicare WA and VML launch second iteration of “Christmas Isn’t Always Merry” to support children affected by family domestic violence
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“This year’s campaign delivers a powerful message in an unexpected way. The disconnect between the typical joy...
Bestads Best of the Week Reviewed by Ricardo Wolff, Executive CD, Innocean Berlin
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Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative...
Good Times: Beautiful Pictures hosts A Beautiful Luau to celebrate a wonderful year
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“It’s been an incredible year for Beautiful Pictures and the Christmas party is a great way to show our appreciation..."
The Brand Agency’s Jasmine Koong wins Seven West Media’s Agency All Star of the month
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Koong’s professionalism and proactivity make her a standout in every campaign.
New national road safety campaign ‘Don’t Let a Car Change Who You Are’ launches via BMF
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A new national road safety campaign, ‘Don’t Let a Car Change Who You Are’, funded by the Albanese Government and...
New York Festivals 2025 AME Awards Open for Entries: Nine new categories launched for 2025
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New York Festivals 2025 AME Awards, honoring advertising and marketing effectiveness, is now open for entries.
Channel 7 brings Christmas magic to WA
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The Christmas Pageant broadcast hosted by Tim Mcmillan and Angela Tsun, alongside Charlotte Goodlet...
The Oasis committee, sponsors and guests celebrate $162k donation at Oasis House
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The Oasis Committee presented a cheque of $162,000 to the charity’s Oasis Project at an intimate breakfast event.
Good Times: PADC-U-There end of year drinks
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Laura Vulling, said: "What a fantastic way to wrap up a huge year for the PADC!"
IN:WA celebrates a year of growth and new initiatives at Christmas gathering
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The owners and leaders of the 35+ member agencies, all WA-owned independents, gathered at The Stables...
Good Times: Perth Is OK! hosts festive drinks at The Standard in Northbridge
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The event brought together clients and partners to toast the year's achievements and express gratitude for their...
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