Wunderman Thompson wins Silver at AdFest 2023 for West Australian Ballet ‘Side by Side’ campaign
Wunderman Thompson Perth has won Silver at AdFest 2023 in the Radio & Audio Lotus category for their West Australian Ballet ‘Side by Side’ campaign.
This year, there were 31 entries for the Radio & Audio Lotus Awards. There were 3 winners of Silver awards and also 3 Bronzes awarded.
Rahul Mathew, Chief Creative Officer for DDB Mudra Group, Mumbai and Jury President for Radio & Audio Lotus gave his view of the judging: “There were not enough entries for the category, but we saw a push to bring more evolution, especially for radio. We heard so much more audio than radio, as well as work using voice in different ways. We had podcasts, which were recruitment campaigns, and we had chat bots that could rap. However, there was a disparity between the evolutionary development and the craft element for the category so we did not give a Gold.”
Pictured above L-R at Campaign Brief Asia’s AdFest Legendary Sunset Party: João Braga (Chief Creative Officer at Wunderman Thompson Australia), Jordan Ellis and Meg Watson.
Listen to ‘Side by Side’ below:
2 Comments
So great that you guys could be there to accept the award. Big congrats!
Well done WT Perth for making the effort and investing to send three staff members to the event and conference. More should be stepping up and doing this.