Each week Campaign Brief WA posts positions available within the WA advertising, media & marketing industry. Email email@example.com and firstname.lastname@example.org (please place ‘Employment Opportunities’ in the subject) with the details of your vacancies by 5.00pm Tuesday for listing on Wednesday. Listings are FREE for Campaign Brief WA magazine subscribers or $50 (inc. GST) for non-subscribers for a two-week listing. Recruitment consultancies by negotiation.
Promotions and Publicity Manager – Seven Perth
Seven West Media WA has an exciting opportunity for a highly motivated Channel 7 Promotions and Publicity Manager who is passionate about media, promotions and communications to join our Marketing team.
Based in our Perth office reporting to the Head of Brand and Consumer Marketing, the Promotions and Publicity Manager will implement strategies and develop and implement campaigns that are focussed on growing the audience and exposure for Channel Seven programs and more broadly, Seven West Media WA.
The key responsibilities of this position include:
Demonstrate a deep understanding of Channel Seven’s target market and the target markets of Australian media eg. radio, print, magazines
Work closely with the Head of Brand and Consumer Marketing and National Marketing & Publicity team, as well as SWM WA Marketing staff to generate ideas and share information and knowledge throughout the department
Develop, manage and implement Ch7 on-air promotions (major and minor) for the calendar year
Drive the productivity of the publicity department in terms of how much coverage Seven’s programs receive in the media and where
Implement and improve internal process for promotions, publicity and marketing activity
Become custodian of and govern Ch7 programs, brand & guidelines
Maintain effective working relationships with media and network artists
Build and develop media contacts and key stakeholders (internal and external)
Build and develop relationships with network artists
Write, publish and distribute TV ratings, program highlights and media releases
Develop and implement key program launch events throughout year
Develop social media plan for local programs and news
Develop plans for community engagement for 7NEWS Perth (implemented by Marketing Exec/ Coord)
Work collaboratively with the Sponsorships and Activations Executive to coordinate key event activations to help promote upcoming programs
Manage Marketing Executive/ Coordinator
Oversee post reporting and evaluation by Marketing Executive/ Coordinator
Key stakeholder in Telethon and Alinta Energy Christmas Pageant planning and implementation
Work in line with the Seven Network strategy, which requires network conference calls and collaboration with other states
Weekend work is required throughout the year for ad hoc activations and events
Follow company policies and procedures
Work in a collaborative environment for the benefit of the department and network
Demonstrate leadership behaviours and maintain collaborative relationships across the business
Take all reasonable care to ensure that actions or omissions do not impact on the health and safety of oneself and others in the workplace
Other duties as reasonably directed by manager
To be successful in this position, you will have:
Appropriate tertiary qualifications in communications, marketing, business or a related discipline or extensive work history in publicity
Demonstrated experience in a senior marketing, promotions or publicity role
Highly developed oral, written communication and presentation skills
Very strong process and planning skills
Track record of running effective promotions
Track record of gaining maximum media coverage
Ability to build and develop media contacts
Strong time management skills
Drive, tenacity, attention to detail and results driven attitude
Assertiveness and ability to work in high pressure, fast paced environment
Ability to work independently and as part of a team
The ability to problem solve and find solutions to complex issues
Strong computer skills. Proficiency in Microsoft Office suite including Word, PowerPoint and Excel
A high level of attention to detail
An attractive remuneration package and access to great benefits, is available for the right candidate. If this is you, please apply by submitting your written application including a covering letter outlining why you are expressing interest in the position and what you can bring to the role and a resume detailing your qualifications and experience.
Applications close Monday 12th April, 2021.
For queries about your application please contact Human Resources on (08) 9482 3560.