The Public Transport Authority of Western Australia has announced the appointment of Moonsail as its sole creative agency following a competitive tender process for the Provision of Strategic Marketing and Creative Services. The contract is for a period of two years with extension options available for a further three years.
The agency’s services will include Strategic Planning, Creative Services as well as Implementation and Production Services across all Public Transport Authority operations including Transperth and Transwa.
Sophie Oliver, Manager Customer Strategy and Communications, says: “After a thorough tender process, we are very pleased to have awarded Moonsail this Contract. Their response was comprehensive and we love the way they think, strategically and creatively. We are super excited to get going.”
Charlotte Hayes, Executive Director Customer Strategy and Communications, said: “Moonsail stood out as an agency who genuinely gets our reason for being in the world, and their experience and approach to creativity will be a real asset for us in what we hope is a long partnership moving forward.”
Moonsail Co-Founder and Creative Partner Paul Coghlan, says: “It’s a proud moment for our Moonsail crew. PTA is a globally-minded, sustainable, community-focussed operation with a switched on communications team who genuinely champions human-centred creativity and ideas. It is a great alignment – we’re thrilled.”
Moonsail Co-Founder and Creative Partner, Matt Nankivell added: “The Moonsailors are pumped for this one – great way to cap off a big year. We are looking forward to a long and fruitful partnership with this iconic WA brand and their creatively charged team.”
The new contract with Moonsail has already commenced, with a number of key projects already underway for December and into the new year.