The most valuable perspective is uncovered in the last episode of State of Social’s limited series podcast, MVP

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The most valuable perspective is uncovered in the last episode of State of Social’s limited series podcast, MVP

The final episode of the Marketers Most Valuable Perspective (MVP) has dropped and Dear Storyteller’s GM Mike Drysdale is joined by Meg Coffey, founder of State of Social and MD of marketing agency Coffey & Tea. Her insights are a perfect way to cap off what has been a revelatory series of interviews, showing how these really are marketing’s most valuable perspectives.

 

Coffey discusses the cultural and social ramifications of a world transformed by social media and rapidly changing trends. She contemplates Facebook’s charmless shift to the Metaverse and the unfortunate fate of Instagram. Without giving away the whole chat, Coffey also speaks candidly about her lack of filter and quest for perfection.

Coffey’s passion for this industry (and life in general) is contagious and her insights around the Metaverse, personalisation, and privacy are the valuable perspectives you pressed play for.

Previous episodes of State of Social’s limited series podcast produced in partnership with Dear Storyteller have included conversations with Reddit’s David Ray, actor Myles Pollard, Thinkerbell’s Adam Ferrier, Urban List’s Susannah George, and Next Door Australia’s Jennie Sager.

Click here to listen to the episode or here to watch The Marketer’s Most Valuable Perspective on YouTube.