Special crowned Agency Network of the Year at 44th AWARD Awards; Bear Meets Eagle on Fire named Individual Agency of the Year; Scoundrel takes out Production Company of the Year
The winners of the 44th annual AWARD Awards have just been announced this evening at The Gold Pencil Award Party, held as part of This Way Up at Sydney’s Museum of Contemporary Art. On the night 303 Mullen Lowe’s Craft – Street Casting award was confirmed as a Silver Pencil. Two Pencils were won this year by Perth agencies.
A total of 59 Gold pencils were awarded across 26 different campaigns, with a further 101 Silver and 187 Bronze pencils awarded.
Special New Zealand took home seven Gold across two campaigns: The Last Performance and Summer Never Sleeps.
Special was crowned Agency Network of the Year, having taken home 11 golds across their agencies. This award recognises specific agency network brands instead of only holding companies, therefore can be awarded to anyone that has multiple city offices.
CHEP Network collected five Gold pencils for their Flipvertising campaign, which was also awarded the Grand Award.
Special New Zealand took home 7 Golds; CHEP Network had 5; FINCH, TBWAAustralia, Special Australia, Scoundrel all had 4. Bear Meets Eagle on Fire, Thinkerbell, Howatson+Company, The Sweetshop, The Monkeys, Revolver, VMLY&R all with 3; HERO and Rumble Studios with 2.
BMF, Cheil PengTai Beijing, Colenso BBDO, Dentsu Creative, Ogilvy Group Thailand, R/GA Australia all picked up one Gold each.
Says Cam Blackley, AWARD chair: ‘The AWARD Awards really is the greatest creative show in our region and every year we see creativity that punches well above its weight.
“A big congratulations to all those that picked up gold today and a massive shout out to everyone who won a silver or bronze during our virtual announcements.
“I’d like to thank our jury president David Kolbusz, all the jury chairs and our team of judges who devote a huge amount of time freely to the significant task of handing out the industry’s most coveted creative metal.”
View all the Gold, Silver and Bronze winners here.
The full list of this year’s Special Award winners is below and here.
Agency Network of the Year – Top 5
1st – Special
2nd – TBWA
3rd – CHEP Network
4th – The Monkeys, part of Accenture Song
5th – VMLY&R
Individual Agency of the Year – Top 3
1st – Bear Meets Eagle on Fire
2nd – Special New Zealand
3rd – BMF
Production Company of the Year – Top 5
1st – Scoundrel
2nd – Sweetshop
3rd – FINCH
4th – Revolver
5th – DIVISION
The Grand Award
Flipvertising, CHEP Network
Marketing Team of the Year
Account Team of the Year
Virgin Australia Group
Chief Marketing Officer of the Year
Susan Coghill, Tourism Australia
Emerging Creative or Team of the Year
Hannah Lawson & Kate Idle
DDB Group Australia
Individual Creative or Team of the Year
Alan Jones & Angelo An
FCB New Zealand
Emerging Indigenous Creative Talent
Emerging Director of the Year
Taylor Ferguson, Good Oil
Individual Director of the Year
Steve Rogers, Revolver
Rising Star Award/Breakthrough Agency