Simonds Homes ‘Breaker Boyz’ campaign by AT Creative a finalist at the national AREA Awards

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The Breaker Boyz campaign for Simonds Homes created by AT Creative is one of three finalists in the Brand Marketing Campaign Of The Year at the Annual REA Excellence Awards (AREA).


The campaign was written by AT Creative and produced with the help of Zac Creative, director Ross Tinney, Strange Animals, Boogie Monster, Julio’s Studio, MDS and Illustrations.

Run by the REA Group, the awards celebrate the success and achievements of REA’s valued customers and are open to Developers, Home Builders, Project Marketers and Developer media Agencies throughout Australia.

The Brand Marketing Campaign Of The Year recognises work that has created real impact and achieved outstanding results.

AT Creative Director Andrew Tinning said: “This level of recognition is particularly satisfying given the tough market conditions over the past 12 months and the outstanding results that the campaign helped achieved in the face of them. It’s a real testament to Simonds commitment to delivering exceptional value and quality, and their belief in creativity at every level, including their advertising and marketing.”

Winners will be announced at a ceremony in November.