Seven West Media has announced two key hires with Alicia Campbell and Lana Blanchard joining the sales team in 2021.
Campbell (pictured on right) has commenced as Digital Commercial Product Manager, previously holding roles at OMD on key accounts including iiNET & HBF, and most recently at Initiative working on the RAC account.
Also joining Seven West Media is Lana Blanchard (pictured on left) who becomes an integral part of the Seven Network sales team as Senior Sales Executive. Blanchard joins from Carat where she worked on both the WA Government and Alinta Energy accounts.
Seven West Media WA’s Digital Sales Director, Brent Stewart said: “We are absolutely thrilled to welcome Alicia to the digital team. Alicia is well respected in the industry and brings with her great ideas and enthusiasm as well as a plethora of experience on some of WA’s largest accounts”.
Seven Network General Sales Manager, Andy Ward said: “We are expecting great things in 2021 for Seven Perth so we are excited to have someone of Lana’s calibre come on-board, Lana brings with her experience and key stakeholder relationships that will no doubt translate to strategic solutions for her client base”.
The Seven West Media WA sales structure has experienced ongoing transformation over the last 24 months under Chief Advertising Officer (Print & Digital), Nathan Cave and Seven Network Perth Sales Director, Damian Hampson. This transformation has seen the integration of Community News, expansion of Branded Content studio MINT, rapid growth of 7PLUS and new content pipeline launched across Seven.
Seven West Media WA’s offering now includes broadcast, metro, regional and hyper local print as well as digital and audio solutions.