Marketforce reach finalist stage at 2021 Australian Web Awards for NT Major Events Company website

Marketforce has been named a finalists in the recent 2021 Australian Web Awards for their work on the Northern Territory Major Events Company’s website. Two other Perth companies were also made the cut at the awards with Juicebox and Bam Creative scoring 3 and 2 finalists respectively.

The team at Marketforce, led by Head of Digital Ben Derham, undertook a complete overhaul of the existing Northern Territory Major Events Company site, including a complete UX and content audit, as well as making major design updates and performance required for a client known for creating and hosting world-class events.

For the hardcore code aficionados, the site was built as a JAMstack website application, using Next.js, WordPress CMS and integrations with Campaign Monitor and the Australian Tourism Data Warehouse.

“This is a fantastic acknowledgement of the build quality and digital knowledge that we have here, both in Marketforce and in Perth,” said Derham. “Clients are expecting site builds with a complete end-to-end solution these days, and it’s what our team loves to deliver on. Now we’re just looking forward to a celebratory beer in anticipation of the big announcement!”

Northern Territory Major Events Company Chief Executive Officer Tim Watsford said the website overhaul was a large part of the company’s recent brand refresh.

“We’re the Northern Territory’s largest events company and the front door for the events industry, and we needed a modern fit-for-purpose site to reflect that,” Watsford said. “We host the Territory’s biggest events, and support more than 70 partner events, so it’s important our online presence reflects our world-class events portfolio. The website development was a collaborative process and we were really impressed with Marketforce’s depth of experience, attention to detail and innate understanding of our audience to create a seamless user-experience”.

The Australian Web Awards are run by AWIA (Australian Web Industry Association) and showcase the very best websites designed and developed nationally each year. The winners will be announced on the 22nd of May, at the Q1 Skypoint in Surfers Paradise.

View all the finalists, including Marketforce, Juicebox and Bam Creative.