Glide client Coinstash, is the latest in a chain of successful capital raises for the R.O.I. focused agency. Coinstash founded in 2019, is a registered Australian crypto exchange with 2,000+ customers, who have traded more than $25 million worth of crypto. It enables every-day Australians to buy Bitcoin, Ethereum, Ripple and 19 other currencies at the click of a button.
Based on its reputation in the equity crowdfunding arena, the Glide Agency was engaged by the client to manage the digital advertising campaign through the expression of interest and investment phases. The marketing strategy the Glide team devised, resulted in a Facebook paid-media campaign that saw immediate traction from day one, and rapidly reached the $2.8M maximum target with a week to spare.
“Glide are a great team to work with! They have all the elements needed to lead digital campaigns – transparency, flexibility and quick reaction time.” remarked Felipe Lema Vorobey, Coinstash’s Tokyo based Head of Growth.
“The crowdfunding collaboration had ‘home run’ KPI’s right from the start…” said Glide CEO, Es Chandra. “The vital elements included our Social team headed by Mike Atkinson, the Coinstash guys and Birchal’s campaign manager Ashwin Ramachandran. Added to the ‘buzz’ around Bitcoin recently, it made for a terrific result.”