After four years at Initiative Geoff Langton has joined Carat as a Client Manager.
At Initiative Langton (pictured) most recently worked as a Senior Media Buyer across key clients such as Lotterywest, Cancer Council, Road Safety, Peet and Channel 7.
Carat Managing Director Jim Groves said: “We were looking for the next generation of Client Manager that possessed great digital marketing and media skills and a growth mindset. We are delighted to have Geoff join the team as he possesses bucket loads of both those attributes.”
Langton said: “I’m looking forward to jumping right into the deep end and working with Jim and the Carat team. My main goal has always been to push myself and step outside my comfort zone, so this next progression is really exciting and I’m keen to further enhance my skill set.”
Langton is the third recent staff signing for Carat, who last month hired Emily Talbot (from OMD) and Natalie Salinovich (from Initiative). Carat were recently reappointed to the Alinta, Cash Converters and Crown Resorts Group media accounts.