Equilibrium appoints Cassie Plemic

Leading Perth digital consultancy, Equilibrium, has appointed Cassie Plemic to the position of Senior Digital Performance Manager.

Plemic brings a wealth of agency-side experience in the area of digital strategy development and hands-on activation across paid and organic search activity. The role will see her responsible for leading and shaping the data-driven marketing team, and working collaboratively with Equilibrium’s UX, data and technology specialists to realise maximum effectiveness.

“I am looking forward to using my experience and expertise to continue to move the performance needle across Equilibrium’s impressive client portfolio,” she said.