Lush’s sister agency, Dear Storyteller, has returned with the third season of The Week in Brand Storytelling.
The mini marketing chat show is hosted by Dear Storyteller duo, Mike Drysdale and Clare Reid. In the 25 minute podcast, Drysdale and Reid discuss standout marketing news of the week, as well as two feature campaigns designed to inspire viewers and get creative ideas flowing.
The series is light hearted, full of banter, and delivered by a pair of “bonafide marketing nerds”.
“Client or agency side, TWIBS is a resource for the whole industry, and more than anything, it represents our desire to keep collaborating and improving the Perth marketing community as a whole,” says Drysdale.
TWIBS was born during the first Covid lock down last year and already has two seasons under its belt.
“The show stays true to our mission – to turn brands into their customers’ favourite storytellers – combing the internet weekly in search of great examples of branded entertainment.”
“Dear Storyteller has carved out a new and refreshing approach for WA brands,” says Lush CEO, Glenn Bergsma. “And TWIBS is just another way that the team is making an impact on the local industry.”