Leading WA local news brand, Community News, has successfully integrated into the Seven West Media WA portfolio. The 24 individual Community News websites are now showcased in a new vertical on WA’s number one news site, PerthNow.
PerthNow already receives 2.6 million unique visitors per month and, with the addition of the Community News content, this is expected to grow considerably. Consumers will now be able to receive their news, entertainment and sport at a national, state and community level – all on the one platform.
The 13 Community News print mastheads have also been given a refresh under the direction of The West Australian’s Editor in Chief, Anthony De Ceglie and Community News Group Editorial Director, Amanda Keenan.
“The challenges we’re all facing have only served to reinforce the importance of community, and of community newspapers,” said Keenan. “What a privilege it is to inform, reassure and inspire people at a grassroots level during times good and bad.
“Our team of local reporters is boosted by the firepower of The West Australian’s integrated newsroom to deliver the neighbourhood news that really matters to people — all in dynamic, great looking and much-loved mastheads.”
Community News and Regional Advertising Director, Marnie McKeown, said “This is a really exciting time for Community News, with the resourcing of The West Australian and PerthNow newsrooms and the refreshed mastheads we are already receiving great feedback at both a consumer and trade level.”
The new Community News vertical can be viewed here.