Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative director or team to select their own personal favourites.
This week’s guest judge is Ricky Soler-Armstrong, partner/chief creative officer at OneightyFCB, Puerto Rico.
Winner: McDonald’s ‘Superhero‘. McDonald’s does it again! This is one of those spots that hits it right, and straight to the heart. As a son, a dad and now as a grandfather, I can truly relate to this story. A great emotional connection with the brand. Well done! READ ON…