Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative director or team to select their own personal favourites.
This week’s guest judge is Ricardo Adolfo, executive creative director at TBWA\Media Arts Lab, leading the creative work for Apple from Korea and Japan.
Winner: Made By Dyslexia ‘Learn Dyslexia‘. A simple approach to a complex topic. Well executed with daily items, good pace and a track that punctuates the message neatly. The narration by Jeremy Irons gives it an important layer of wisdom and makes the conclusion stronger. Dyslexic Thinking is a beautiful idea in so many unconventional ways. READ ON…