Bestads Six of the Best Reviewed by John Koay, Regional Executive CD, Edelman, HK / TW / TH

Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative director or team to select their own personal favourites.

This week’s guest judge is John Koay, regional executive creative director at Edelman, working across Hong Kong, Taiwan and Thailand.

BEST TV
I was looking for something that would capture my attention beyond 10 seconds. The winner is Zijkant – Equal Pay Day ‘The Umbilical Cord‘. It sends a powerful message in a really fresh and strange way, I can’t imagine how they sold this into the client. Runner up would be OHRA ‘Don’t worry about ending up sleeping with the fishes‘. Made me chuckle, kinda. READ ON…