Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative director or team to select their own personal favourites.
This week’s guest judge is Jenny Glover, executive creative director at Juniper ParkTBWA, Toronto.
Winner: McDonald’s ‘Books‘. A lot of work has been done trying to depict the experience of reading a book and this interpretation felt both fresh and spot on. It’s a perfectly executed, PG friendly acid trip, that charmed me into actually wanting to feed my children fast food. No small feat. READ ON…