Each week Bestads picks the very best advertising in the world, in every medium – which is reviewed by a top creative director or team to select their own personal favourites.
This week’s guest judge is Corey Chalmers, executive creative director at Saatchi & Saatchi, Auckland, New Zealand.
Winner: Extra Gum ‘For When It’s Time‘ gets my vote because I suspect the world would rather see stupid, hilarious, over-the-top fun like this right now – how many more poignant montage-ifesto ads do we need? I’ve seen this spot in a few different social feeds (with its utterly indulgent but enjoyable 2:30 cut) which seems to prove my point. And director Nick Ball clearly had a… well, ball. Celine Dion is never bad, either. READ ON…