96FM announces new look sales team

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96FM announces new look sales team

96FM has reshuffled their agency and direct sales team including the appointment of Maddie Gray to lead the Agency Sales team and Steve Barrett to head the Direct team.


At 96FM Maddie Gray now takes on the Group Sales Manager leading the 96FM Agency team.

Said Gray: “Back in Perth after a 17-year stint in Sydney as a Group Sales Manager for Channel 7, I have now returned to the place I love. The best job in the world isn’t working in some tourist resort in Queensland getting bitten by mozzies and eating undissolved Beroccas as cereal – it’s working with the amazing, talented and the passionate team at 96FM.”

The new Group Sales Manager leading the 96FM Direct team is Steve Barrett.

“I love radio and I love the one on one connection we build with our audience. 96FM has a tremendous history in Perth, the brand is iconic and I’m thrilled to be part of the team returning it to its glory.” said Barrett.

Leading Carat & Independent Agency Market for 96FM as Agency Account Director is Peta Collie.

“It was an easy decision to come back to 96FM after a four-year hiatus from radio. The opportunity to be part of such an energised and passionate team, and all the positive changes over the last 18 months makes me excited for the future direction of 96FM,” said Collie.

Leilani Vakaahi is 96FM Agency Account Director.

“As soon as I stepped into my first radio station in 2015, I knew I’d found my passion. Since moving to Perth from Sydney six months ago, I’ve had an amazing experience with the 96FM team and love being a part of the station’s growth,” said Vakaahi.

96FM Sales Director Ash Braden said: “Like all the thematic segments of Queen’s Bohemian Rhapsody, everyone brings something unique and remarkable to the team. The past 24 months at 96FM has been incredible. We now have a clear vision, a very talented team, and we’re looking forward to walking the talk.”

Pictured left to right: Ash Braden – Sales Director, Leilani Vakaahi – Account Director, Agency, Maddie Gray – Group Sales Manager, Agency, Peta Collie – Account Director, Agency, Steve Barrett – Group Sales Manager, Direct