The Brand Agency strengthens Account Management team adding Sam Hassall, Paula Helander and Sophie Fielding

The Brand Agency has bolstered its Account Management team with the additions of Sam Hassall, Paula Helander and Sophie Fielding. Hassall joins as Business Director. Originally from Perth, Hassall has for the past seven years been based in Sydney & Melbourne as a Senior Account Director and Group Business Director, at Saatchi & Saatchi.

At Saatchi & Saatchi, Hassall was responsible for the Toyota Australia and Visit Victoria brands respectively. Prior to this she held senior roles in agencies in both Canada and Perth. Hassall brings experience in managing complex, high-profile brands both nationally and internationally to the agency.

Hassall (pictured left) said: “I’m proud to join WA’s premier agency. They are an exceptional team of diverse individuals and the flexibility provided to staff cultivates a supportive atmosphere where creativity thrives. I look forward to contributing my International and Eastside expertise to TBA’s clients.”

Joining Hassall is Account Manager Paula Helander and Senior Account Manager Sophie Fielding. Helander joins from a client-side role at 101 Residential, prior to this she worked at 303 MullenLowe on accounts such as ECU, JWH Group, City of Perth and Water Corporation. Fielding joins from independent agency OKMG, where she held a leading role within the account services team. She brings with her a keen eye for strategy, content production and experience across a diverse range of clients, including Curtin University and Pilbara Minerals.

Helander (pictured right) said: “I’m very excited to be back on the agency side and being part of such a creative business. I’m looking forward to working with some of the best people in WA to continue creating great and meaningful work for The Brand Agency’s clients.

Fielding (pictured middle) said: “I am thrilled to have joined the wonderful team at The Brand Agency and am excited to continue my growth and learn from the award-winning team whilst working across some fantastic clients.”