P!nk’s powerful anthem ‘What About Us’ is now the official soundtrack to US

In a major win for the US Without Abuse campaign, P!nk’s global anthemic smash hit ‘What About Us’ will be the official soundtrack for the movement.

 

The song will feature across key communications moving forward, adding even greater emotional weight to the campaign, created by Wunan Media and AT Creative.

Christine Robinson, CEO of Kimberley Community Legal Services said: “It is amazing that we have been granted permission from someone like Pink to use her work in the campaign, especially as she is an Ambassador for so many meaningful charities. We’re excited by the feedback we’ve been getting from the local community and this is going to add another level of recognition for the campaign by the use of her incredibly moving song.”

Andrew Tinning, Creative Director, said: “This is a fantastic addition to the campaign and a perfect example of how the right music can amplify impact, bringing an extra layer of emotion and meaning.”

Troy Zafer, Wunan Director and Wunan Media Producer, added: “As support for the campaign continues to grow across the Kimberley, the use of this song will help us reach a wider audience and drive even greater awareness.”