OMD WA and oOh!Media return to #1 spot as Campaign Brief WA’s Helen Filov Media Agency of the Year + Media Organisation of the Year

In a major coup, OMD WA has been named Helen Filov Media Agency of the Year at the Campaign Brief WA Awards. CBWA’s Media Organisation of the Year has been taken out by oOh!Media. Both OMD WA and oOh!Media are previous winners of these awards. These categories, handed out at the Oasis Ball on Friday night, are judged via our industry polls of Perth media buying and media organisations.

OMD WA has been named the 2024 Helen Filov Media Agency of the Year, moving up from #2 last year.

The winner is determined via CBWA’s annual poll of sales directors and senior sales executives at Western Australia’s major media companies. OMD WA won by a clear margin in the annual poll of WA media sales leaders.

Carat, after holding the top spot for the past two years, is now ranked #2.

Media Forte, Initiative, and The Brand Agency were neck-and-neck for #3, separated by just three points.

Match & Wood rose from #8 to #6, with Longreach following at #7.

After three years at #2, oOh! Media has reclaimed the top spot to win Campaign Brief WA’s Media Organisation of the Year. They narrowly beat NOVA 93.7, who had won this award for the past three years.

The award is decided based on a poll of over 45 senior media planners and buyers in Perth.

ARN has maintained their previous ranking of #3 and continued to improve in the annual polling over the past 4 years.

At #4, is Nine who are the big improvers for the year – jumping up from 7th in 2023.

Seven West Media has once again ranked #5.

Now in its 18th year, the award has been won five times by SCA, four times by NOVA 93.7, and three times each by NINE and oOh! Media.

For full coverage of winners and the finalists in all categories get the printed edition of the 44 page Campaign Brief Awards magazine. Email Mina on perth@campaignbrief.com