GRA Partners and Quantum Market Research team with Marketforce on new research offering

Marketforce Group has entered a partnership with GRA Partners and Quantum Market Research to launch a new research service.

Marketforce CEO Adam Marshall said this integrated offering is designed to deliver unparalleled strategic insights and outcomes for businesses, industry leaders, and policy makers.

“Our service provides clients with a comprehensive suite of qualitative and quantitative research methods, including sentiment tracking, community consultation, market segmentation, perceptual mapping, voice of the customer, interviews and focus groups,” said Marshall.

The offering is led by Director of Strategy, Research & Insights, Justine Conley (pictured), a seasoned strategic communications expert. Powered by Quantum Australia’s leading research agency, the new service combines world-leading capability and resource with local understanding – offering organisations a smarter way to drive influence and success.