GoTransit Media Group expands into Perth with new taxi advertising network
GoTransit Media Group, a leader in out-of-home advertising, has officially entered the Perth market for the first time, launching a taxi advertising network across the city. This expansion introduces a fleet of 4-door sedans and maxi taxis, providing brands with an exciting new way to engage Perth’s vibrant and growing audience through a high-visibility, mobile format.
With Perth’s annual population growth at 3.6% and over 5 million tourists visiting the city each year, Perth offers a compelling market for advertisers. GoTransit’s entry allows brands to connect with both residents and tourists across the city’s bustling districts and popular tourist areas, delivering impactful and continuous exposure.
“Our debut in Perth is a significant milestone for GoTransit and our clients looking to expand their reach into this thriving city,” said Kirrily Hirst, Director of Sales at GoTransit Media Group. “As the city grows, our taxi network enables brands to capture attention in high-traffic areas and make a lasting impact across Perth.”
This expansion brings GoTransit’s taxi network to over 2,000 vehicles across Australia, with continued growth planned to scale the taxi national coverage. While GoTransit has a strong presence in regional areas through bus and light rail formats, the taxi network now enables advertisers to tap into high-traffic urban locations in cities like Sydney, Melbourne, and Brisbane, creating a unified, nationwide transit advertising strategy.
For more information on advertising with GoTransit in Perth or to explore GoTransit’s national transit solutions, click here.