Dapth previews new positioning with partners and collaborators
Digital transformation consultancy, Dapth are launching a new position and visual identity for the brand, and brought partners, collaborators and friends together to share stories, and the reveal.
With almost a decade of significant digital transformation projects behind them (think complex Content Management Systems, multi-website solutions, business applications, software, integrations and intranet) Dapth are repositioning the consultancy.
On Thursday February 6, Dapth brought together 40+ people from a range of business sectors including digital marketing, advertising and design, insurance, finance, IT, recruitment and resources.
The purpose, to (re)introduce Dapth and tell the stories that underpin their refreshed strategic position and brand identity.
Phil Allen, Dapth Founder and Co-owner, said: “Our approach has always been to keep our heads down to help WA businesses quietly transform the ways they do digital. The Dapth team are here to help organisations change the ways they work and interact with staff, customers and stakeholders.”
Head of Design, Dan Bradley, has been working with Phil and Natasha Allen and their leadership team to create a new and unique position for Dapth, based on this statement – ‘Quietly transforming WA’s digital landscape.”
“Gathering data and insights into customers and employees gives us deep understanding of the human perspective that our Strategists, Designers and Developers leverage to create results for client partners including Dome, Department of Transport, DPIRD, Perth Zoo, Global Seafoods, Swancare, WALGA, City of Perth, and many more,” says Bradley.
This partner event was all about sharing the Dapth vision of taking a different approach to digital, with both the organisations and the individuals they work and collaborate with. For Dapth, Digital in 2025 and beyond is more about the people than the technology.
Allen and his team have attracted new talent, with deep experience and capabilities earned on enterprise-level projects in Australia, and internationally. This expanded team allows Dapth to offer a world-class, specialist digital team and services, based right here in Perth.
Working with clients in true partnership, Dapth helps WA organisations thrive, using technology. This consultancy’s people are already the trusted advisors of global enterprise, state and local government and SME’s in sectors including health, education, resources, commercial and retail.
At Dapth, the focus is on providing guidance, and crafting not only websites or CMS but ‘whole of business’ service and system Design. Dapth plays the long game with no short-cutting, overpromising or under-delivering.
A new look and feel for this digital consultancy will launch soon, presenting them as the collaborative, progressive and friendly digital team that they are.
The group that gathered together last Thursday to hear and see this reinvigorated vision included people from a diverse range of businesses and specialisations including Bonfire, Unify, Itch recruitment, Business News, So Media Group, Gatecrasher, Workhouse, Stratus Group, Kentico, WA Leaders, Technical Resources and more.
