WAMA hosts Katie Rigg-Smith Chief Strategy Officer for WPP ANZ at second brekky of 2024

Hosted by WAMA’s very own Emma Ridley, their second brekky of 2024 will cover the expectations of today’s contemporary marketer, as we move towards the new form of ‘customer obsession’. Katie Rigg-Smith, Chief Strategy Officer for WPP ANZ, will unpack how some of these macro trends are impacting what our audiences say and do, and what that could mean for us in WA going forward.

Rigg-Smith delivers strategic expertise for WPP, a creative transformation company that uses the power of creativity to build better futures for our people, planet, clients and communities. She is a keen student of human behaviour and a futurist, placing an emphasis on how cultural, social, economic, and geographic trends influence behaviour, and in turn, how these behaviours will shape the future of marketing.

Details
Date: Thursday 13th of June
Time: Doors open at 7am for a 7.30 – 9.30am event
Venue: Fraser’s Restaurant, Kaarta Gar-up, 60 Fraser Ave, West Perth WA 6005
Topic: Macro Moves: The major Australian trends shaping marketing strategies in WA

Click here to purchase your tickets.

WAMA would like to thank The Brand Agency for teaming up with them to bring Rigg-Smith here. This event wouldn’t have been possible without their support.