WA brand Hunt and Brew shows us the lengths they will go to for amazing coffee in new national campaign via Match & Wood
Fresh from winning the ‘Best New Brand’ and runner up ‘Best Coffee’ at the World Beverage Innovation Awards in 2018, specialty coffee company Hunt and Brew has launched its first campaign for their Single Origin Cold Brew Coffee range with no added sugar.
The long-form cinematic ad was shot by creative director and influencer Jarrad Seng and showcases the characteristics of the Single Origin regions of Honduras, Brazil and Colombia in line with the three variations in the product range.
Hunt and Brew Marketing Manager Julian Amistad says the work highlights the lengths the company will go to deliver customers the amazing single origin coffee.
“Hunt and Brew is focused on making specialty single origin coffee more available to the everyday consumer. As people’s coffee preferences become more refined, it was important to show people the origins of the coffee they are drinking, and the fact that where it’s grown can affect the flavour as much as how it’s brewed. Jarrad Seng’s globetrotting and rogue lifestyle paralleled our pursuit for great single origin coffee.”
The campaign was planned and executed by media agency Match & Wood, and is running nationally across cinema, outdoor, digital and social media.
“Australians have a love affair with coffee and our standards are incredibly high,” said Lyndelle O’Keefe, Managing Partner at Match & Wood. “We’re excited to be partnering with Hunt and Brew to help promote this high-quality Western Australian brand to a national audience.”