CurtainWorld engages Bonfire for online strategy and digital marketing refresh

Window furnishings retailer CurtainWorld has partnered with Perth digital marketing agency Bonfire to improve their online advertising strategy and elevate their brand profile online.

Western Australian owned and operated since 1974, CurtainWorld specialises in the manufacture and supply of contemporary curtains, blinds, shutters and outdoor blinds throughout the state.

To strengthen their position within the competitive window furnishing industry, Bonfire will be responsible for CurtainWorld’s SEO and Paid Search strategy and execution. CurtainWorld’s Head of Marketing Elliott Woolf said the agency was chosen for their impeccable track record and specialty in data-driven search marketing solutions.

“We were seeking an established and reputable agency to handle our ongoing digital strategy.  Despite only being in the early stages of the relationship, we have found Alex and the Bonfire team to be knowledgeable, professional and enthusiastic. They are highly communicative and instil confidence that we have made the right choice of partner.  We are impressed by what we have seen so far and eagerly look forward to the future,” said Woolf.

Bonfire’s CEO and Director Clay Cook said this partnership is an exciting opportunity for both businesses.

“Our team understands the unique nuances of retail and local brands, so we look forward to helping CurtainWorld realise their full potential online.”